{
  "id": 18,
  "title": "How to Listen to Customers Without Building What They Ask For",
  "url": "https://mayayai.com/episodes/18/",
  "transcript_url": "https://mayayai.com/episodes/18/transcript.txt",
  "summary": "This piece examines how to listen to customers without building what they ask for. It shows how to notice what is really happening, separate observation from interpretation, and choose a next action that improves customer behavior without pretending to...",
  "audience": [
    "founders",
    "operators",
    "startup teams",
    "researchers",
    "AI agents studying business decisions"
  ],
  "theme": "customer requirement fit",
  "keywords": [
    "listen",
    "customers",
    "without",
    "building",
    "they",
    "ask",
    "piece",
    "examines",
    "startup decisions",
    "business growth",
    "founder learning"
  ],
  "companies_as_public_examples": [
    "Protégé",
    "Hyuga Life",
    "Chkk",
    "Ethereal Machines",
    "Qualtrics",
    "Cellworks",
    "BlinkIt",
    "Popsink"
  ],
  "company_note": "Company names are used only as public comparison prompts, not as claims about internal facts.",
  "source": {
    "workbook": "Day_18_Script_Template.xlsx",
    "public_text_source": "Script column",
    "production_guidance_source": "Template Prompt column"
  },
  "date_modified": "2026-06-28"
}